Today’s Check with An Search engine optimisation concern will come from Peter, who asks: “What’s the risk of focusing on what opponents are accomplishing, as opposed to charting your own path? If all opponents are looking at each individual other, there is no differentiators.” Terrific query, Peter! And one that […]

In SEO, you have access to so much data. But what good is all that data if you aren’t turning it into actionable strategies that have a clear and measurable impact? Used correctly, you can do many things with Google Analytics combined with Data Studio: pulling data, turning it into […]