2022 has been a whirlwind of a calendar year for the Search engine optimization field, and there’s no sign of slowing down. This year by yourself, Google dropped 8 confirmed and unconfirmed updates – leaving a lot of businesses scrambling to hold up. With so significantly volatility, how can you […]
At today’s Google’s Search On conference, the company announced it’s rolling out five significant changes to how people search on mobile. Starting today on the Google app for iOS, you’ll see shortcuts to various actions you can perform other than typing in a traditional search query. In the coming months, […]
Google’s John Mueller has put down some strong language against changing your URLs for SEO reasons alone. He basically said in most cases, changing URLs will have a negative impact on SEO and that you probably should not change URLs just for SEO reasons. This came up in two different […]
A lot of SEOs focus on the pages Google has indexed versus the pages Google has not indexed on your website. So if there is a larger percentage of not indexed pages, they get concerned. Should they be concerned? Well, like anything in SEO, it depends. John Mueller of Google […]
In 2016, the U.N. declared that access to the internet is a human right. This decision was made on the understanding that the internet is a tool for everyone to access information affordably and express themselves. This resolution stirred up discussion around access in terms of infrastructure, where fiber cables […]
Google announced a Core Algorithm Update on September 12, 2022. The official Google list of announced updates stated that it will take up to two weeks to finish rolling out. “Released the September 2022 core update. The rollout could take 2 weeks to complete.” The initial response from the search community […]
Historically, I mean for over a decade, John Mueller was the single person answering questions from SEOs on the Google SEO office hours segment. Recently John announced changes to the format and it seems like once again, John is making changes to the format. The format is still not live […]
Google’s help document on controlling your snippets in search results has added some examples of “bad” and “better” meta descriptions. The bad. Google advises avoiding these four types of “bad” meta descriptions: List of keywords: “Sewing supplies, yarn, colored pencils, sewing machines, threads, bobbins, needles” Same description used for every […]
If only we had full control over our website’s appearance in Google Search properties. Sadly, that’s not the case, as someone discovered recently. Today’s Ask An SEO question comes from Marwan from England, who asks: “How do I remove transactional landing pages such as “Restaurant branding agency” off my Google […]
A couple of weeks ago, Google revealed that 40% of 18 to 24-year-olds prefer TikTok or Instagram search over cheugy, Boomer-style Googling. Since then, the internet giant has come back fighting, by launching an educational campaign aimed at Gen Z. Called “Let’s Internet Better,” the crusade features a series of […]
