Ahmed Sheikh | Digital Technology Director | Royal & Sun Alliance Insurance Group. getty The term “digital innovation” is used a lot. Within the insurance sector, it can describe everything from the digitization of a paper-based form to the digitalization of an entire workflow. It is often used interchangeably with […]
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Sometimes the best SEO tools are free. Look no further than Google Sheets. While it’s not great at plotting ranking data (inverting the y-axis is always ugly), there are numerous ways to use Google Sheets for SEO. Here are 11 of the formulas and tips I find myself using for […]
The first step to increase website exposure by optimizing SEO is to identify your keywords, also known as search terms. Keywords are extremely important to SEO, since they will be the basis for search engine optimization. Keywords with high search volume are better, as there is a bigger potential audience. […]
getty A company’s website can contribute to or detract from a positive customer experience. While a well-functioning, clear and modern interface may lead to more inquiries and sales, customers aren’t likely to stick around and make a purchase if a website’s design is unattractive or difficult to navigate. As successful […]
Each product we feature has been independently selected and reviewed by our editorial team. If you make a purchase using the links included, we may earn commission. Amazon Prime Day 2022 is still days away — it takes place on July 12 and 13 — but thousands of can’t-miss deals […]
Placeholder while article actions load Planned Parenthood said it will remove the marketing trackers on its search pages related to abortions and that no protected health information has been breached thus far. The comments came after The Washington Post reported Wednesday findings from Lockdown Privacy, the maker of an app […]
Internet marketing can make or break a business. In this age of the internet, following an internet marketing strategy is fruitful in terms of customer outreach, securing potential leads, and even converting these leads to sales. We have collected some essential internet marketing strategies to share with you, so […]
Tools for the road that can improve the driving and riding experience every mile along the way. (Dreamstime/TNS) ATLANTA — Crumbs, odors, discomfort — they can all ruin a good road trip with the family. For children, sitting in a vehicle for hours on end can be daunting. For parents […]
[author: Noreen Fishman] Page speed is one of the most important components of your website. Not only does a faster load time improve the user experience, but it can also be viewed as a factor for search engines. If you’ve been looking for ways to reduce your bounce rate and […]
Website design modules are generic components considered the building blocks for website design. For example, two children playing with the same lego set will build different things, but the components of the construction are still the same. Optimization tools, meanwhile, are tools used to improve user experience on a webpage. […]