In response to a thread on Reddit, Google Search Advocate John Mueller says there’s no inherent SEO advantage to using WordPress compared to coding a website yourself. A thread in the r/SEO forum asks a familiar question many practitioners run into in their careers. Is WordPress better for SEO than […]

There are many programming languages to learn. For SEO, the programming language you choose depends on what you plan to do with that language and how you plan to implement changes from that language. When SEO professionals create programs for SEO, they typically want to do some combination of these […]

Google has made significant changes to its Quality Rater Guidelines (QRG) for search. While Google updates this document several times per year, the latest version, updated today, came with notable changes to the structure of the document, with many new sections and tables added and a total of 11 new […]

Demonstrating to start with-hand encounter is more vital than at any time for Google Research rankings. Updates to the search high-quality rater guidelines checklist the criteria Google appears to be like for. Google is upgrading the thought of E-A-T with an added ‘E’ for knowledge. The new E-E-A-T acronym stands […]

Website positioning reporting and monitoring are important sticking details for any one in the business.  Knowledge that you locate crucial may possibly be significantly less worthwhile to C-suite executives. Or you might not have enough knowledge to demonstrate expansion, modifications and substantial functions plainly and concisely. Reviews must notify a […]

In a fast-paced field like Search engine optimization, a great deal can take place about the course of a yr – which is why you want to make absolutely sure you remain in advance of the curve. So, how can you attain a competitive edge in 2023? What Search engine […]

At Google I/O 2021, Google announced a new technology called MUM (Multitask Unified Model) that it will use internally to help its ranking systems better understand language. Since the announcement, there has been much discussion about if or when MUM would become a ranking factor. What Is MUM? Dubbed “a […]

Earlier this year at SMX Advanced, I presented results from our Peak Ace test lab. These tests shed some light on several technical implementation points and how Googlebot would deal with them.  One of my favorite tests examined Google’s indexing of iFramed URLs and their content. In my SMX Advanced […]

At today’s Google’s Search On conference, the company announced it’s rolling out five significant changes to how people search on mobile. Starting today on the Google app for iOS, you’ll see shortcuts to various actions you can perform other than typing in a traditional search query. In the coming months, […]